khaos Cookie

What does the khaos cookie do?

Used to track advertising campaign performance across different domains. Rubicon Project sets this cookie, known as khaos, which acts as a unique identifier that collects and stores information about website interactions, such as pages visited, to aid in analytics.

Why this cookie matters

This cookie is commonly used by rubicon-project , magnite for marketing purposes – such as tracking usage behaviour, optimising experience, or enabling marketing functionality.

Because it's categorised as marketing, many jurisdictions require that users give explicit consent before it can be activated. If blocked or denied by the visitor, personalised ads or retargeting features may not function properly.

How Cookifi helps you manage this cookie

Cookifi automatically detects cookies like khaos, categorises them, and gives you full control over when and how they load - based on your users' consent choices.

Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.

Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.