__bda_ga_gid Cookie

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What does the __bda_ga_gid cookie do?

__bda_ga_gid is a cookie used by Google Analytics to track user activity and behavior on websites. However, this cookie may also be associated with ad-serving activities.

Why this cookie matters

This cookie is commonly used by unknown for purposes – such as tracking usage behaviour, optimising experience, or enabling marketing functionality.

How Cookifi helps you manage this cookie

Cookifi automatically detects cookies like __bda_ga_gid, categorises them, and gives you full control over when and how they load - based on your users' consent choices.

Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.

Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.